Award: CAMPAIGN CATEGORIES \ C06. Best Creative Idea

The arrival of 5g is an important milestone in the field of communication technology and an accurate embodiment of the advancement of science and technology. Huawei hopes to use the powerful functions of mate30 series 5g mobile phones to transfer the relationship between 5g and connection to consumers in a perceptual way.

Creative insight comes from a question that has been troubling us all the time: “”does technology bring people closer?”” We found that technology can break the physical distance, but it does increase the more difficult sense of distance between people.

So we put two half pianos in two places far apart, and invited people to play a ensemble. Technology is to bring us closer to each other.